worldspy -
03.07.12 14:39
Are you interested in adding a bit of splash to your social media marketing mix? Google+ Hangouts has addressed this issue. It might be the versatile platform you’ve been waiting for to help capture the attention of an even bigger slice of potential customers. With Hangouts, you can: Video chat instantly with up to nine [...]
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5 Creative Ways Businesses Are Using Google+ Hangouts
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8 Tips for Running Social Media Promotions
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worldspy -
28.06.12 14:27
Have you thought of using social media contests and sweepstakes to build and engage your audience? Previously I wrote How to Run a Successful Social Media Contest outlining some important foundational steps: be clear on your marketing objectives, know your audience, understand different promotion types and plan ahead! If you’re looking to gain...
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How to Use the New Facebook Plugin for WordPress Blogs: A Complete Guide
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worldspy -
26.06.12 14:39
Do you blog? Facebook has released a highly comprehensive plugin for WordPress. With the new plugin, you can perform sophisticated auto-publishing to your Timeline and add many Facebook features to your blog. This makes advanced Facebook social sharing features accessible to everyone.
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LinkedIn Pages Allow Targeted Updates: This Week in Social Media
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worldspy -
23.06.12 15:02
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention. What’s New This Week? LinkedIn Targeted Status Updates Available to All Company Pages: You can now select a target audience for updates shared on [...]
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3 Steps to Getting Started With Social Media
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worldspy -
21.06.12 14:17
With so many social networks to choose from, how do you decide the best social networks for your company? Not all networks are created equal; each comes with its own specific benefits, features and uses. This 3-step guide will help you choose the best social networks based on your business, experience and community. #1: Find [...]
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3 Facebook Timeline Marketing Tips for Success
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worldspy -
19.06.12 15:04
Are you wondering how to best use the Facebook Timeline features? The right steps can capture the attention of your fans and potential customers. What I am referring to is pinning, highlighting and milestones—three Timeline features that can dramatically change the number of people who interact with your content.
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Facebook Integrates With WordPress: This Week in Social Media
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worldspy -
16.06.12 14:26
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention. What’s New This Week? Facebook Integrates With WordPress: WordPress publishers can now “easily integrate Facebook features, such as social publishing and mentions, through the [.
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How Aetna Is Building a Social Media Presence
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worldspy -
15.06.12 14:53
In this video I interview Lauren Vargas, who is the Community Management Strategist at Aetna. Lauren shares how Aetna is to building a corporate presence on social media instead of focusing on a campaign approach in their marketing efforts as they have done in the past. You’ll discover what they’re doing to achieve this within [...]
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How Social Content Attracts and Engages More Customers
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worldspy -
14.06.12 14:29
When you think of content optimization, what’s the first thing that comes to mind? Do you think of keywords, links and search engines? Or do you focus on useful content, interesting articles, engaged audiences and happy customers? If you’re in the second camp, you’re clearly familiar with “the big picture” of optimization. But if you’re [...]
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4 Ways to Create Content That Sells
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worldspy -
13.06.12 15:07
Let me just cut to the chase here: When it comes to business blogging, there is content, and then there is content that sells. Ask any business owner or marketer which they’d prefer and the obvious answer would be the latter. The fact is, all the business blogging in the world doesn’t help a bit [...]
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